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Berlin is steadily evolving into one of Europe’s leading sustainable tourism and event destinations. The MICE festival BESTIVAL is playing a pioneering role in this transformation: not only did it serve as a showcase for creative event ideas, but it also acted as a living lab for sustainability in the events industry.

Mission Statement: Sustainability Management BESTIVAL 2025

We set out a clear mission statement to guide the sustainable focus of BESTIVAL. What began at BESTIVAL 2023 with the first ISO 20121 certification for sustainable event management continued in 2025 – and beyond.

Because sustainability is not just about organising “green events”, but about acting responsibly across all areas: socially, societally, economically and in terms of equality.

Our Vision for BESTIVAL 2025

Sustainability Strategy – BESTIVAL 2025

The following sustainability goals were implemented for the BESTIVAL 2025:

Sustainability Management Guidelines for BESTIVAL

To stay true to our vision, we needed clear guidelines. In addition to our mission statement, we developed our own strategy papers and recommendations for action, which we also share free of charge with our partners and event planners. You can find a transparent overview of these documents below.

We take responsibility – for our environment and for the people who live in it. For BESTIVAL 2025, this meant acting responsibly in our dealings with partners, the environment, society and economic sustainability.

As a guide for ourselves and everyone involved in BESTIVAL 2025, we developed a Code of Conduct. Signing and adhering to this document was mandatory for all participants (agencies, hotels, catering services, etc.).

BESTIVAL 2025 was therefore organised sustainably at every level – authentically, transparently and in harmony with the needs of people, animals and the environment.

The Sustainable Event Guidelines developed specifically by Sustainable Berlin provided another essential planning tool for the organisation of the sustainable BESTIVAL 2025. These guidelines cover 13 areas of action where sustainability measures can be implemented.

Would you also plan a sustainable event?

Just as we hosted BESTIVAL with sustainability in mind, you too can plan and hold your event in Berlin with a strong focus on sustainability. Our team at Sustainable Meetings Berlin will be happy to support you with expert advice.

Find out more about organising sustainable events

Your contact for sustainable event planning

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