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  • ICT, media and the creative industries in Berlin

    Berlin boasts a vibrant media, creative and tech scene, supported by strong networks and initiatives that promote knowledge-sharing and help unlock potential. As one of the leading locations for information and communication technology (ICT), media and the creative industries, the German capital is home to numerous companies, incubators and innovation drivers. 

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    Berlin – a tech hub, media city and capital of creativity in one

    Berlin’s digital economy is thriving and is one of the most exciting in Europe. The variety of businesses and motivated teams is vast, diverse and dynamic. Professionals working in ICT, media or the creative sector will find the ideal setting for business events, where innovation is showcased, new partnerships are forged, and they can become part of a forward-looking community. 

    Start-up scene and technology hub Berlin

    Berlin is one of Europe’s leading startup centres. International founders and investors are drawn to the city for its dynamic, open atmosphere. With over 50,000 local businesses, universities, networks and associations, Berlin drives innovation in digital transformation and technological progress. 

    The focus lies on digitalisation and the use of artificial intelligence (AI). Already, more than a third of all German AI startups are based in Berlin. This has fostered a creative startup scene with global recognition. Central to the success of this cluster is the development of products and technical solutions for everyday life, work, leisure, and both public and private domains. 

    A striking example of Berlin’s global tech status is the IFA – the world’s largest trade fair for consumer electronics, held annually in the city. Berlin also regularly hosts renowned industry events such as re:publica, GITEX Europe and the WeAreDevelopers World Congress, each attracting thousands of participants. 

    Berlin Creative Tech Summit: The event for innovation and creativity

    Since 2023, the Berlin Creative Tech Summit, organised by Berlin Partner, the Berlin Chamber of Commerce and Industry (IHK Berlin) and the Berlin Convention Office of visitBerlin, has been held annually at the Ludwig Erhard Haus, underscoring Berlin's appeal as an international high-tech and creative location. More than 400 participants – from global tech giants and innovative start-ups to leading science and research institutions – discuss the latest trends in the information and creative industries. The event, which is always fully booked, sends a strong signal about the importance of networking and the capital's future industries.

    ICT, media and creative industries in Berlin-Brandenburg in figures

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    Hotspot for creative professionals and media makers

    Berlin also acts as a magnet for creative minds shaping the future of the creative industries. The spectrum ranges from fashion, advertising and architecture to artists and cultural professionals. Companies such as Zalando, Sony Deutschland, Netflix and Universal Music, along with major events like the Berlinale and Berlin Fashion Week, reinforce Berlin’s position as Europe’s creative capital. 

    The media landscape is equally well represented in Berlin, with numerous major TV and radio stations, news agencies and editorial offices based in the city. 

    Berlin, gaming metropolis: from studios to e-sports events

    Berlin has also made a name for itself in the fields of eSports and game development. Leading studios and a wealth of indie developers are based in the capital. The city has grown into a major eSports hub – hosting international tournaments, professional teams and a thriving gaming community. In 2026, Berlin will also welcome the new House of Games, a central physical platform for the games industry. Designed as a permanent hub for developers, publishers, startups, eSports initiatives and educational institutions, the House of Games will offer space for exchange, innovation and presentation – and provide event organisers with an attractive backdrop for industry events, workshops and showcases. 

    Berlin offers not only the right environment for gaming-related events, but also access to an active target audience and cutting-edge digital infrastructure – ideal for hybrid or fully virtual formats.  Other core innovation fields within the cluster with strong growth potential in Berlin include blockchain, Internet of Things (IoT), information security, virtual reality (VR), augmented reality (AR), extended reality (XR), as well as usability and design. 

    Last but not least, Berlin’s business development agency actively supports events in these key industries. Anyone planning a business event in Berlin can benefit from funding programmes, networks and tailored advice – all within an environment that actively promotes innovation and exchange. 

    Support for the digital cluster

    Berlin is the ideal place to bring the future of technology, media, creativity and gaming to life – whether at conferences, festivals, industry gatherings or hybrid events. 

     

    Planning a tech-related business event in media or the creative industries? Our cluster manager will be happy to support you with industry expertise, in-depth sector knowledge and valuable contacts. 

    Simon Hiebenga

    Senior Marketing Manager Conventions

    Simon Hiebenga

    Cluster overview


    Berlin is Europe’s hotspot for innovation and entrepreneurial spirit. In the capital, bright minds from start-ups, research and business are working together to develop solutions in FinTech, artificial intelligence, big data, mobility and healthcare industries.

    Discover future-focused sectors such as ICT, media, energy, mobility, and optics & photonics – and find out how you as an event planner can benefit from Berlin’s creative environment.

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